Stats and figures! How the Signpost fared in 2012!

Comments, figures and observations at the start of 2013!

The end of the year is the time we look back and forward and we have had a brief look at some of the figures shown at our various sites.

Happy New Year!

Vale atque ave!

Our blogsites showed the most spectacular growth. We started in March 2009 when we had 67 visitors and by the end of the year almost 3,000 had visited them By the end of the current year  the figure will top 146000.

Our main page showed steady interest but little growth and has remained stable over the past three years. Nonetheless more people use this as a jump-off point to the blogs and other links we feature and the site is updated regularly. The complete archive of the site is also maintained with monthly updates.

Popular Pages
We have had some surprises in which pages proved popular. Alway high on the list after the home page is our acronym page. But this year this was exceeded by our Blogs/Discussion Groups’ Page. This probably reflects the growing trend of interactivity on the internet. In fact the most full list of Automation Blogs is on the left-hand column of our InstSignpost blog.

Stories
The, to us, most surprising stat this year is the popularity of our story on preserving wine, published last May. It topped the most popular stories list on three separate months and accounts for just over 4% of our visitors. We had come across this method in one of our favourite restaurants in Clifden, Conamara. A second popular story which surprised us was a Frost & Sullivan story on Test Equipment in the CIS, which was actually published in December of 2011. This story has consistently been in the top most popular stories throughout the year. We were a little disappointed that our page on ICS & SCADA Security, which is primarily a compilation of links to various articles since Stuxnet was discovered in 2009 – the page was set up in May so may not have had a chance to “catch up” on the more popular pages.

Treatment of comments, trash or spam?
We receive quite a lot of comments which are simply attempts at advertising or simply honest-to-God spam. These are always trashed and sometimes reported as spam if appropriate. If anybody wishes to advertise, or publicise automation products we welcome relevant product, company people and technology news – news on Automation or Test & Measurement and allied topics. Below is an example of the type of message. Maybe the sender “savored every little bit of it,” but we feel that this enthusiasm might perhaps be a little over the top when we are talking about Stuxnet and her children!

Genuine comment?

Genuine comment?

Social Media

During the year twitter stopped automatically linking our posts to Linked in so we started a LinkedIn Read-out Group where we post some of our stories which can be automatically linked to our twitter page. This is in addition to our Facebook Page where each and every story is listed. The facebook page is now followed by 200 people. We have 620 connections on LinkedIn .  Twitter is an important resource for us. We have learned several important events and trends from twitter like the discovery of the Stuxnet, the first malware directed at the automation sector. We have something like 600 followers on that platform. We also share other material on twitter to do with our other interests mostly with Irish topics, language and “dúchas”.(sometimes translated as “culture” but perhaps more accuratly understood as the “innate quality of national identity!”)

How reliable are these figures?
We have always treated these figure with some scepticism as we pointed out in an article in 2011 – Lies, damn lies and statistics! They have a limited use as guide, perhaps a comfort, that the work put into maintaining our internet presence is at least looked at and is presumably and hopefully useful  to some of those who visit.

We look forward to welcoming you to our pages during 2013.

Most popular pages

Home page 53%
Blogs/Discussion Groups 8%
Acronyms Page 6%
News Page 5%
What’s best for preserving wine: Vacuum or Pressure? 4%
Events Page 3%
Welcome/Fáilte 3%
Test equipment in CIS region 3%
Fieldbus Page 3%
Education & Training Page 2%
Delivering operational excellence forum 1%
Static earthing protection for road tankers 1%
Radar level measurement best practice 1%
New Test + Measurement catalogue 1%
Developing a 3D Optical surface profilometer 1%
Wireless strain gauge sensors 1%

Our visitors came from:

Vistor locations!

Visitor locations!

United States 53.0%
Great Britain 8.4%
Germany 7.5%
India 6.6%
France 4.7%
Norway 4.6%
Russia 4.4%
Ireland 2.8%
Netherlands 1.4%
Republic of Korea (South) 1.1%
Canada 0.6%
Australia 0.5%
Brazil 0.5%

• Note that the figure for the US is probably exagerated as a lot of .com IDs are included here and not all are located in the USA.

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